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BETABooking June builds

I own your content function.

Fractional head of content with a custom automation stack. For content teams that need results, not another hire.

  • 57+projects shipped
  • 2.5M+organic traffic managed
  • 14 dayskickoff to live system
workflows/blog-pipeline.n8nRunning
  • 01

    Notion brief

    topic, target keyword, links

  • 02

    Claude · research + outline

    RAG over 12 sources

  • 03

    Claude · long-form draft

    8-section editorial brief applied

  • 04

    Slack approval

    diff + 1-click approve

  • 05

    WordPress · publish + LinkedIn

    scheduled, cross-posted, indexed

Last run

4m ago

Avg duration

2m 18s

Errors · 24h

0

Stacks I work with
  • n8n

    Workflow orchestration

  • Claude

    Reasoning + writing

  • AirOps

    Agent stacks

  • Notion

    Editorial backbone

  • Slack

    Human approvals

  • WordPress

    Publish

  • Webflow

    Publish

  • Ghost

    Publish

Built systems for content teams at
The bottleneck

Your content engine stalls in the boring middle.

Sometimes the strategy is missing. Sometimes it's there but every published piece still runs through one tired human gluing tools together – holding up direction and execution both. That's the real bottleneck.

  • No one owns the content function.

    Strategy calls pile up, priorities shift weekly, and nothing compounds. Without a dedicated head, every decision is one-off.

  • Content doesn't compound — it decays.

    Posts drop off page one and no one notices. Internal links rot. The archive becomes a liability, not an asset.

  • Briefs sit in Notion for weeks.

    Strategy is there. Execution isn't. Writers wait on approvals, approvers wait on writers.

  • AI output reads like AI output.

    Generic drafts that need a full rewrite – or worse, get shipped and tank trust.

  • Programmatic SEO is a side project.

    You've seen 1,000-page directories work for competitors. You don't have the eng time.

  • Every tool wants you to live inside it.

    Five SaaS subscriptions, three CSV exports, one human stitching it all together.

What I build

Five ways content teams grow with busyless.

Strategy ownership, four automation systems – and each one is proven on real content teams.

01 · Strategy · Editorial · Analytics

Fractional Head of Content

A full content leadership layer without the full-time hire. I own the strategy, run the editorial calendar, direct the team, and report on what's working – so your CEO and CMO see progress, not just output.

  • Content + SEO strategy built around your revenue goals
  • Editorial calendar ownership – priorities set, nothing slips
  • Team direction: briefing, review, performance feedback
  • Monthly reporting tied to traffic, pipeline, and conversions
content-ops · q3-strategy.notionActive
  • Strategy

    Q3 plan · 6 pillars · 42 topics

    Owned
  • Editorial calendar

    24 pieces in flight · 8 in review

    Owned
  • Team direction

    4 writers briefed this week

    Owned

+43%

Organic MoM

24

Live this Q

8:1

Traffic ROI

02 · n8n · Claude · WordPress / Webflow

Programmatic SEO factories

Spin up directories, comparison hubs, and templated landing pages – hundreds of indexed URLs in weeks, not quarters. Keyword research, draft, dedup, internal links, and publish – all in one loop.

  • Keyword + entity research with Ahrefs / DataForSEO
  • Long-form generation with brand voice + RAG
  • Auto internal links + schema.org markup
  • Slack-gated publish – you review or trust the system
Read the build
workflows/programmatic-seo.n8nRunning
  1. Step 01 · KEYWORDS

    1,247 queued

    Ahrefs · KD ≤ 18

  2. Step 02 · GENERATE

    Claude · long-form

    RAG · 12 sources

  3. Step 03 · QA

    Internal links + schema

    Auto-dedup

  4. Step 04 · PUBLISH

    WordPress

    Scheduled · 89 today

Indexed · last 30d+847 URLs

03 · Notion · Slack · Claude · GSC

Editorial workflows

One pipeline from brief to publish. Notion → Claude draft → Slack approval → CMS, with diffs, version history, and audit trails. No more 'where is this piece?' DMs.

  • Notion templates with embedded brief logic
  • Slack approval threads with one-click sign-off
  • Diff view vs. last published, change-tracked
  • Status syncs back to Notion automatically
Read the build
editorial · q2-launch.notionAwaiting review

Brief · 2,400 words

n8n vs Zapier for content teams in 2026

Target: KD 22 · Intent: comparison · Word target: 2,400

eugene2:14p

Draft ready. Diff vs last published below.

content-bot2:14p

✓ Brand voice 98% · ✓ Sources cited · 12 internal links suggested

04 · AirOps · Claude · LinkedIn · Reddit

Repurposing engines

One long-form piece becomes ten native short-form pieces – LinkedIn carousels, X threads, Reddit comments, newsletter blurbs, video scripts. Voice preserved, channel adapted.

  • Voice-cloned per channel from your existing posts
  • Native format constraints baked in
  • Queue-aware scheduling – never burn an audience
  • Performance loops back into voice tuning
Read the build
repurpose · 2026-05-12-post.airopsDispatched

Source · 2,400-word post

How we shipped 1,000 programmatic pages in 60 days

LinkedIn carousel

9 slides · 280 words

X thread

11 posts · 1,650 chars

Reddit comment

r/SaaS · 220 words

Newsletter blurb

180 words · CTA

Loom script

6 min · 5 beats

Quote tile

1 image · 90 chars

05 · GSC · Ahrefs · n8n · Slack

Reporting + internal-link agents

Weekly digests that surface what matters – winners, decay candidates, orphan pages, internal-link opportunities. Less dashboard-staring, more shipping.

  • Slack digest every Monday, 8am local
  • Decay detection on top-100 pages
  • Orphan-page sweep + link suggestions
  • Editor approves, n8n executes the links
Read the build
reports · weekly-digest.slackSent · 8:00a

content-ops · Mon 8:00

Weekly digest · week 19 · 2026

12 winners flagged · 3 decay candidates · 7 orphan-page link suggestions queued for review.

  • Winner

    /blog/cold-iq-case-study

    +312% MoM
  • Decay

    /blog/seo-myths-2024

    -44% MoM
  • Orphan

    /glossary/programmatic-seo

    0 inlinks
Proof

Real numbers, not vibes.

A few from the last 18 months. Full case studies sent before the call – including what didn't work.

  • ColdIQ

    1,000pages in 60 days

    Automated directory built end-to-end with n8n + Claude. Indexed and ranking inside the quarter.

  • Reply.io

    organic traffic

    Editorial + programmatic system. 45K monthly visits in 18 months. +37% conversions.

  • TextPie

    620%traffic growth

    Chrome Store traffic engine – content automation paired with technical SEO foundation.

  • Generect3× traffic in 3 months
  • PPM Express10M+ impressions
  • Transkriptor27K+ new visitors
  • Strada35% MoM growth
  • SaaSpirin10× traffic from one article
Featured win

Built for teams shipping every week.

Loïc Reco

Loïc Reco

Product · ColdIQ

Case study
Eugene is insanely talented with automation and SEO. He helped us produce content at scale without sacrificing quality – couldn't think of a better person for speed and precision.

1,000pages

Programmatic directory, end-to-end automated

60days

Scoped, built, indexed in one quarter

0manual ops

Once live, runs without a human in the loop

Words

What founders and operators say.

Eighteen quotes, all real, all linkable – names, titles, and companies straight from busyless.space.

  • Eugene is insanely talented with automation and SEO. He helped us produce content at scale without sacrificing quality, which is rare. Couldn't think of a better person for speed and precision.

    Loïc Reco

    Loïc Reco

    Product · ColdIQ

  • Yevhen consistently delivered content on time, strictly adhering to briefs while frequently exceeding expectations. What sets Yevhen apart is balancing technical SEO with engaging, reader-friendly content.

    Konstantin Vashkevich

    Konstantin Vashkevich

    Head of Marketing · RedTrack.io

  • Working with Yevhen has been great. They think strategically about SEO, focus on what drives growth, and execute consistently. Clear communication, strong ownership, real results.

    Ivan Khymych

    Ivan Khymych

    CEO & Founder · SimplyDepo

  • Working with Yevhen is an absolute pleasure. His marketing analysis is some of the most in-depth I've ever seen. He consistently goes above and beyond expectations.

    Ira Nykytenko

    Ira Nykytenko

    Operations Manager · Awesomic

  • What truly sets Eugene apart is his deep understanding of SaaS content marketing. He knows how to make content work hard – pulling in the right audience and converting them.

    Andrew Kolp

    Andrew Kolp

    Founder · Generect

  • Eugene has been a huge help to us at TextPie.io as our Advisor. As a content and SEO expert, he helped us build a strong foundation for our SEO strategy.

    Vladyslav Sizov

    Vladyslav Sizov

    Founder · TextPie

  • Working with Yevhen was great. Super professional, really quick, and to the point. Didn't need to manage anything – Yevhen got it right away. Definitely a strong recommend.

    Max Bondarenko

    Max Bondarenko

    CMO · Spendbase

  • Eugene is one of those rare professionals who combines incredible skills with an unbeatable work ethic and amazing attitude. He creates experiences that grab attention and drive results.

    Rimma Sytnik

    Rimma Sytnik

    Head of Inbound Marketing · Reply

  • Eugene is the easiest person to work with. He jumps in, gets it, and delivers great content without hand-holding. His topic suggestions helped us jump into top 10 right away.

    Galyna Golitsyna

    Galyna Golitsyna

    Digital Marketing Team Lead · 42DM

  • Working with Eugene has been an absolute pleasure. As Head of Content, Eugene is not only a talented professional and a leader but also a supportive and empathetic colleague.

    Olivia Minko

    Olivia Minko

    Fractional CMO

  • Eugene helped with our marketing efforts at Strada and has been terrific to work with. He's professional, dependable, and always finds a way to deliver high-quality work.

    Amir Prodensky

    Amir Prodensky

    CEO · Strada

  • Working with Eugene has been a breeze. Sharp thinking, receptive to feedback, and always on time. One of those collaborators who gets it. Highly recommend.

    Jean-Philippe Timog Métivier

    Jean-Philippe Timog Métivier

    SEO, Content & Brand · Tervene

  • His contributions have been incredibly valuable to our blog. I have immense confidence in his knowledge and expertise. He is undoubtedly a professional in content.

    Zeynep Kantav

    Zeynep Kantav

    Marketing Manager · Transkriptor

  • Eugene's proactive approach ensured that we stayed ahead of the curve, implementing the latest SEO strategies and best practices. His expertise is evident.

    Alessio Mavika

    Alessio Mavika

    Founder · AgencyDots

  • Eugene's commitment to quality and professionalism is truly impressive. He consistently offers fresh ideas, showcases great writing skills, and is always open to discussion.

    Svitlana Fomenko

    Svitlana Fomenko

    Marketing Manager · CloudTalk

  • Eugene is a rare find with his mix of creativity and data-driven thinking. He knows how to create engaging content that grabs attention and drives traffic.

    Maksym Zubenko

    Maksym Zubenko

    Head of Organic Growth · Jooble

  • Eugene's expertise didn't stop at content creation; he also offered valuable insights that boosted my website's performance and set the stage for better lead generation.

    Dmytro Chervonyi

    Dmytro Chervonyi

    Co-founder · Forecastio

  • From his exceptional marketing skills to his expert content creation abilities, Eugene consistently excels. It was a pleasure to collaborate with someone so professional and talented.

    Daniel Sokolov

    Daniel Sokolov

    Marketing Manager · PPM Express

How this is different

Strategy ownership and automation in one operator — no one else offers both.

No account managers, no slow onboarding. The person owning your content strategy is the one building the systems.

busyless
Agency
Full-time hire
DIY
Content strategy + leadership
Yes
No
Yes
No
Custom automation stack
Native
Outsourced
Rare
DIY
Both in one operator
Yes
No
No
No
Time to first result
14 days
6–10 weeks
3–6 months
Whenever
You own everything
Yes
No
Yes
Yes
Scales without adding headcount
Yes
Min retainer
No
Yes
Account managers
No
Yes
No
No
Pricing from
$2,500
$25k+
$120k+/yr
Your time

Need something the table doesn't cover?

Custom scope, retainer, or a one-off prototype – say what you need on the call.

Talk to me
Pricing

Three ways in. All priced upfront.

No discovery calls to find out what something costs. Pick the entry point that fits, scale up when the system pays for itself.

  • Discovery

    $2,500one-off

    Workflow audit, content/SEO strategy, and a 90-day implementation roadmap.

    • Full stack + workflow review
    • SEO + content marketing strategy
    • 90-day automation implementation map
    • 1× 60-min strategy call
    Start with Discovery
  • Fractional

    $7,650per month

    Content/SEO strategy + execution + automation, monthly.

    • Content strategy + editorial calendar ownership
    • Continuous build + maintenance of your automation stack
    • Programmatic SEO, editorial, repurposing, reporting
    • Weekly syncs, async ownership

    Every month

    • Up to 50 pSEO pages
    • 8–12 LLM-supported articles
    • 12 refreshed / updated pieces
    • 10 links + mentions in 3rd-party blogs
    • Repurposing engines (Reddit, LinkedIn, Twitter)
    • SEO + AEO reporting
    • All tech SEO work
    • Up to 3 daily-use content automations
    Book a strategy call
  • Build

    $14,250project

    All content marketing automations for your department – no matter how many.

    • Full automation stack scoped to your content dept
    • n8n / Claude Code / AirOps – however many builds it takes
    • Production-ready, documented, handed off
    • You own the code
    Scope the build

Mentorship · Lightweight option

$500per month

Async strategy call + chat. For builders working it out themselves.

  • 1× 60-min strategy call, monthly
  • Unlimited chat consultation
  • 48-hour response window
  • 5 active mentees max – quality cap
Apply for mentorship
How it works

14 days from kickoff to live system.

No discovery doc theater. The first three days produce a roadmap you could hand to anyone – even if you don't continue.

  1. $ busyless audit --stack

    • Notion41 ACTIVE PAGES
    • n8n3 WORKFLOWS · 1 STALE
    • Slack12 CHANNELS MAPPED

    3 automation opportunities ranked.

    Step 01 · Days 1–3

    Audit

    Map the current stack, the content strategy gaps, and the highest-ROI next move. You leave with a 90-day roadmap whether we work together or not.

  2. $ busyless design --system

    • TriggerNOTION DB
    • AgentCLAUDE · RAG
    • ApprovalSLACK
    • PublishWEBFLOW

    Architecture approved.

    Step 02 · Days 4–7

    Design

    Spec the system end-to-end: triggers, models, prompts, fallbacks, monitoring. Approved before a single node is built.

  3. $ busyless deploy --prod

    • researchPASS
    • draftPASS
    • publishPASS

    Live · 0 errors.

    Step 03 · Days 8–14

    Build

    Ship it. Production-ready, version-controlled, documented. Live demo before handover.

  4. $ busyless handover --doc

    • Loom12 MIN WALKTHROUGH
    • Runbook24 SECTIONS
    • Credentials1PASSWORD

    2 weeks support included.

    Step 04 · Day 14+

    Handover

    Loom walkthroughs, runbook, credentials transfer. Two weeks of post-launch support – bugs, tweaks, edge cases.

Fractional engagements follow the same audit to ground the strategy – then I run the content function on an ongoing basis.

Let's build

One call. Real plan, not a pitch.

30 minutes. We talk about your current stack, the bottleneck, and whether automation is actually the right move. If it isn't, I'll say so.

Direct calendar

Book a 30-min intro call

Loading scheduler…

Calendar busy?

Send a note instead.

One sentence on the bottleneck. I'll reply within 24h with a sharper next step.

Or send a note

FAQ

Questions, ahead of time.

  • What does the Fractional offering actually mean?+
    I step in as your head of content – owning the strategy, running the editorial calendar, directing the team, and reporting on results. You get a senior operator without a full-time salary or a slow agency onboarding. Automations ship alongside so the volume never requires more headcount.
  • Do I have to take both fractional and automations together?+
    No. You can start with a Discovery (audit + strategy roadmap), go straight to a Build (automation project), or bring me in as Fractional HoC only. Most clients end up doing both because the strategy drives what to automate – but the tiers are fully standalone.
  • What does a typical Fractional month look like?+
    Week 1: strategy alignment, content priorities, and any ongoing briefs. Weeks 2–3: team direction, draft reviews, publication. Week 4: performance review – what moved, what didn't, what we're cutting or doubling down on next month. Automations ship in parallel, not instead of this.
  • What stack do you build automations on?+
    n8n for orchestration, Claude (Anthropic API + Claude Code) for the AI work, AirOps when it fits, plus whatever your team already uses – Notion, Slack, Webflow, WordPress, HubSpot, Salesforce. I match your stack, not the other way around.
  • Do I own the code and the strategy docs?+
    Yes, both. Every automation build ends with a credentials transfer – you own the n8n instance, prompts, and any custom code. Every strategy doc, editorial calendar, and process playbook belongs to you from day one. No lock-in to me.
  • How is this different from hiring an agency?+
    One operator, no account managers, no junior hand-offs. The person who sets your content strategy is the one building the automations and running the function. Agencies charge for overhead you never see; I don't have any.
  • Is there a minimum commitment?+
    Discovery is a one-off project. Build is project-based. Fractional is month-to-month – no long-term contract. Mentorship is month-to-month too. If it isn't working, either of us can say so.